See the Difference
Real businesses, real before-and-after. Here's what a real website does for a local business.
Renegade Sourdough: From No Real Site to a Full Ordering System
Merrit Gillie runs Renegade Sourdough, a wood-fired cottage bakery in Mt. Morris. Before I built his site, it was a bare product listing with no brand, no story, and no way to actually run the business through it.
Homepage
Generic page, no brand identity, nothing to make a visitor trust or remember the bakery.
Full custom site with Renegade's brand front and center, clear navigation, and a direct path to order.
Menu
Flat grid of products, no categories, no descriptions, no way to browse.
Organized by category with descriptions and add-to-order buttons on every item.
What changed
- Online ordering system with a working cart, so orders go straight to Merrit's email instantly and he never misses one
- SEO blog added to build organic search traffic
- 13 SEO-optimized service area pages for Genesee County
- Dedicated events and weddings inquiry page
- Real product and oven photos, plus his customer reviews, added throughout the site
- Google Business Profile optimization, with ongoing work to grow reviews and improve local ranking
- Mobile-optimized, so it looks and works right on a phone
Renegade Sourdough now has a site that looks like the business it actually is, and makes sure Merrit never misses an order.
"I can't recommend Farrand Digital enough!
Chad has made a huge difference for my business and has gone far beyond simply building me a website. He created a beautiful, professional, and easy-to-use website for my home bakery, Renegade Sourdough that really captures the look and personality of my business.
Since launching the website, my online orders have quadrupled, which has been an incredible change for my small business. The ordering system is simple and works exactly the way I need it to, with orders coming directly to me by email in a format that makes them easy to keep track of and follow up on.
Chad has also helped me improve my Google presence and optimize my Google Business Profile, making it much easier for people to find Renegade Sourdough online.
What I appreciate most, though, is that Chad is always there when I have a question or need something adjusted. He responds quickly, is incredibly helpful, and has made changes to the website whenever I've needed them.
As a small business owner, having someone I can trust to handle the digital side of my business is huge. Farrand Digital has genuinely helped Renegade Sourdough grow, and I'm incredibly grateful for everything Chad has done.
If you're looking for someone to build a website and actually care about helping your business succeed online, I highly recommend Chad and Farrand Digital!"
Merrit Gillie, Renegade Sourdough
Todd's Furniture Repair: A Real Website for a Mobile Repair Business
Todd runs Todd's Furniture Repair, an in-home furniture repair business in Montrose, MI. He needed a site that looks as professional as his work and makes it easy for people to ask for an estimate.
Homepage: Clear headline, his 5.0 Google rating up front, and an estimate form on the first screen.
What I built
- Estimate request form right on the homepage, so customers never have to hunt for how to reach him
- Instant text to Todd's phone with everything the customer typed in the form, so he can call back fast
- One-tap call button in the header
- 21-page site, including 11 SEO-optimized service area pages for Montrose and the towns around it
- Real before and after photos of his repairs on the homepage and service pages
- His 5.0 Google rating up front, with real Google reviews highlighted on the site
- Mobile-optimized, so it looks and works right on a phone
"Chad did an excellent job putting my website together"
Todd Brewster, Todd's Furniture Repair
Help My Furniture | Flint, MI
Sean Hart has 31 years in furniture repair, including 15 at Art Van. He needed a website that matched that experience and made it easy for people with broken furniture to reach him fast.
What I built
- A bold, emergency-themed design built around his tagline: "Furniture broke? Don't call 911, call Help My Furniture."
- An estimate form right on the homepage where customers can upload up to 4 photos of the damage
- Call, Text Us, and Get an Estimate buttons at the top of every page
- Dedicated service pages plus 25 service area pages built for local SEO, so he shows up when people across Michigan search for furniture repair